
Why missed calls cost more than missed marketing.
A field note on the most overlooked leak in the average med spa.
Insights
Essays on running a modern med spa, written for the owners who'd rather be in the chair than at the keyboard.
Field Notes

A field note on the most overlooked leak in the average med spa.

Why our contracts are written the way they are — and why most agencies won't write theirs the same way.

A short essay on the patients you've already won — and what it takes to win them back.
Most agency blogs are content marketing — a series of search-optimized articles written by interns and tuned for keywords. Ours isn't. We write a few pieces a year, when we have something genuinely useful to say. The first ones are arriving soon.
If you'd like to be notified when one is published, mention it in your application.
If you'd like to talk about your practice, that conversation is the best place to start.
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